"row_type","business_question","event_name","trigger","success_condition","parameters","existing_measurement","consent_behavior","reporting_use","owner","acceptance_evidence","status" "Fictional example","Which pages generate enquiries?","generate_lead","Application enquiry_success","Confirmed form success only","form_id; service","Check existing form tags","Document approved consent behavior","Submitted enquiries by landing page","Analytics owner","One success produces one event; validation failure none","Planned" "Fictional example","Are visitors using phone links?","phone_click","tel link click","Link activation","link_url without personal data","Check click tags","Document approved consent behavior","Call intent only; not connected calls","Analytics owner","Correct click event in Preview and DebugView","Planned" "Fictional example","Which resources are downloaded?","file_download","Resource download link","Download link activation","file_name; link_url","Check GA4 enhanced measurement first","Document approved consent behavior","Download intent only","Analytics owner","No duplicate automatic and manual event","Planned" "Your event","","","","","","","","","","",""