Total Dry Restoration

A complete website build and ongoing SEO campaign built to help a Burien restoration company earn stronger visibility across water, mold, fire, and cleanup services.

Conversion-Focused Website

A clearer, trust-led experience built around emergency restoration enquiries.

Local Service SEO

Service and location pages structured around searches across South King County.

Measurable Organic Growth

A growing search presence supported by ongoing content, optimization, and technical SEO.

Desktop monitor and smartphone displaying Total Dry Restoration website

Building a Stronger Digital Foundation for Emergency Restoration

Total Dry Restoration is an IICRC-certified restoration company based in Burien, Washington, providing water damage restoration, mold remediation, fire and smoke cleanup, contamination support, and related repair services across South King County.

The project began with a complete website redesign focused on clarity, trust, and fast action. In an emergency-service category, visitors need to understand the service, feel confident in the company, and know how to request help without friction.

Alongside the new website, we continue to support Total Dry through ongoing SEO, service-page optimization, local content, technical improvements, and a structured publishing strategy designed to build long-term organic visibility.

Project Snapshot

  • 130K Impressions in 6 Months
    Strong and steadily increasing Google Search visibility.
  • 566 Organic Clicks
    Search traffic growing alongside improved topical coverage.
  • Full-Service Restoration SEO
    Water damage, mold remediation, fire cleanup, contamination, and local service areas.
Desktop monitor displaying analytics chart and metrics

Designed Around Urgent Search Intent

The new website organizes Total Dry’s services around the issues homeowners actively search for: water damage, mold, smoke, fire, contamination, and restoration support. Each service page is designed to explain the process clearly, reinforce expertise, and guide visitors toward a relevant call or enquiry.

We also created a stronger foundation for local visibility through service-area coverage, internal linking, practical calls to action, and mobile-first layouts that make it easy to get help when time matters.

Laptop displaying Water Damage Restoration webpage and analytics chart

Ongoing SEO That Builds Momentum

The redesign created the foundation; ongoing SEO is helping the site grow on top of it. Our work continues across technical SEO, service and location-page optimization, search-focused content, internal linking, and new topical opportunities.

Over the six-month Search Console period shown, the website reached 130K impressions and 566 organic clicks, with both impressions and clicks trending upward. The focus remains on sustainable growth: expanding useful content, strengthening local relevance, and improving visibility for restoration searches that can lead to real enquiries.

A Clearer Emergency Journey

Visitors can quickly understand services, build trust, and request help from any device.

Stronger Local Search Foundation

Service, location, and content pages work together to support more relevant organic visibility.

Ongoing Organic Growth

A continuous SEO process supports rising impressions, clicks, and future lead opportunities.

FAQ

What was included in the Total Dry Restoration project?

The project included a full website redesign, service-page structure, local service-area content, conversion-focused UX, technical SEO, ongoing on-page optimization, content creation, and long-term SEO support.

Yes. The experience was designed around urgent homeowner needs, with clear service explanations and prominent paths to call or request help.

Yes. We continue to support Total Dry with technical SEO, new content, service and location-page improvements, internal linking, and broader organic-growth work.

The campaign supports water damage restoration, mold remediation, fire and smoke cleanup, lead and asbestos-related services, hoarding cleanup, and relevant local service areas.

Yes. A well-structured local SEO strategy can help restoration companies appear for the urgent service searches homeowners make when damage occurs.

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